Website Design blunders

Is your website driving away customers? It could be some website design blunders that are costing you more than you know.
Being Cluttered
Be selective about the content you decide to put on the site and organize it in a clean and logical manner. A lot of people try to put too much, especially on their home pages, and cram more down their customer' throats.

Making Things Difficult
The route from first click to sale must be made easy.It is important to think like customers and prospects while evaluating the design of a website. Let customers buy from you in their own terms. Setting up an account before checkout.

Staying Static
Your website is never complete. Keep finding ways to engage your customers, add content and make your site fresh. This will help keep customers interested and may also help in your web rankings. If you are promoting a specific product or service or have a special promotion going on, it is a good idea to use landing pages that support email an social networking outreach efforts.

Copying Your Competition
Always check out what your competition is doing. If you look too much like other businesses, customers could have trouble telling you apart. Review what others are doing, speak to customers and use your own knowledge to determine what is important to them.

Ignoring Your Audience's Needs
Be sure to understand your audience and its preferences before you build your site. Tiny or hard to read typefaces or harsh colours may look great from a design standpoint, but if your not designing for the people who buy from you, you could be losing their business.

Enschewing Analytics
Review the analytics of any sites you have before you begin designing a new one. Know your bounce rate- the number of people who leave your site after viewing only one or two pages- your top entrance page and your top exit page. Google analytics will help you understand where your traffic is coming from, what keywords people are using to find you and what they are reading on your site.

Refusing to Get Help
If web design is not your strong suite and you need more than what a web design template can provide, seek professional help.